Managing customer relationships is crucial in the exteriors industry. Whether you have a roofing company, a landscaping business, or a paver installation service, building and maintaining solid customer relationships can directly influence your company’s success. That’s where a good CRM tool comes in. But with many options out there, how do you choose the right one for your business? To help you in your search, here are the 10 best CRM tools that are highly suitable for local businesses in the exteriors industry:
1. HubSpot CRM
The HubSpot CRM system is one of the most well-rounded options for the exteriors industry. It offers an extensive range of features including contact and pipeline management, email tracking, and integrations with major software platforms. Beyond these, its intuitive and easy-to-use interface makes it a favorite among businesses.
We recommend HubSpot CRM for its comprehensive features that cover all facets of customer relationship management. Its reporting functionality can be particularly useful in analyzing customer data and patterns to improve marketing strategies.
2. Podium Inbox
Specifically designed with local businesses in mind, Podium Inbox centralizes all your customer interactions in one place. With features like Texting and Webchat, it increases the efficiency and effectiveness of your customer management efforts. Plus, it’s easy to navigate and use, saving your business valuable time.
Inbox can drive significant improvements in your overall customer relationship management strategies. Among its standout features are its unified inbox that aggregates customer interactions from different channels into one place and its ability to send photos and estimates via text. These features can help streamline your workday, improve service speed, and produce happier clients.
3. Salesforce
Salesforce allows exteriors companies to manage contacts, track progress, and improve customer service. It brings all your customer information into a single, integrated platform that enables you to build a customer-centered business from marketing through to sales, customer service, and business analysis.
Salesforce is a good fit for exteriors businesses with its customer-centric CRM approach. It allows you to gather deeper customer insights that can be invaluable in an industry where understanding your customers’ needs can make the difference between a one-time job and a long-term contract.
4. Zoho CRM
Zoho CRM is an on-demand, SaaS-based CRM solution designed to manage sales, marketing, contacts, customer support, and other business functions. Zoho offers ease of use and an extensive range of features.
We recommend Zoho CRM for its user-friendly interface and plethora of features ranging from salesforce automation to customer segmentation. These can be highly beneficial for exteriors businesses.
5. ActiveCampaign
ActiveCampaign is a powerful and easy-to-use marketing platform that has everything businesses in the exteriors industry need to grow. It allows for seamless communication with customers and has excellent automation features.
ActiveCampaign is useful for its comprehensive features that can handle all aspects of your customer relationship management. It also offers functionalities like automated customer engagement and site tracking that can be particularly beneficial for exteriors businesses.
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6. Zendesk Sell
Zendesk Sell is an easy to use, customizable CRM software that helps businesses focus on their customers. With features such as sales force automation, pipeline management, and deal tracking, it makes managing customer relationships a breeze.
We recommend Zendesk Sell for its usability and ability to manage customer engagement at different stages in the customer lifecycle. This is ideal for exteriors businesses where customer relationships often run long and in-depth.
7. Insightly
Insightly is an innovative CRM solution focused on helping businesses improve their relationships and grow revenue by managing more customer data.
We recommend Insightly for its flexible features and integration capabilities with other apps that make it a practical choice for businesses in the exteriors industry.
8. Pipedrive
Pipedrive is a CRM and pipeline management tool that helps businesses focus on actions that matter. It offers features such as chat and email integration, salesforce automation, and an AI sales assistant.
We recommend Pipedrive for its strong focus on sales management. This can be a game-changer for companies in the industry seeking to manage and grow their sales pipeline effectively.
9. Podium Webchat
Podium Webchat is another tool that can play a pivotal role in transforming your business’s communications with customers. It allows you to engage with website visitors in real-time, turning them into leads, and subsequently, clients. The ability to seamlessly shift your conversation to text message allows for fluid, on-the-go communication.
For exteriors businesses, Webchat can be indispensable. The faster and more efficiently you can communicate with a potential client, the more likely you are to secure their business. With the ability to continue a conversation via text, you can follow up with your prospective client wherever they are, keeping your business at the forefront of their mind.
10. Freshsales
Freshsales CRM is designed for businesses wanting to streamline their customer management processes. With an inbuilt email and phone, lead scoring, and user behavior tracking and automation, it offers everything a business in the exteriors industry needs to manage and grow its customer base.
We suggest Freshsales for its comprehensive solution geared towards efficient customer management. With the seasonal work cycles of the exteriors industry, monitoring customer behavior can be really valuable in predicting demands and planning ahead.
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These CRM tools are perfect for the exteriors industry. No matter your business size or the scope of your projects, selecting the right CRM tool can greatly enhance your customer management efficiency, improve your service speed, and result in happier clients. Among these tools, Podium stands out as a highly specialized, versatile, and efficient CRM tool for any exteriors business aiming to deliver impressive service while streamlining its operations.
