Running your own HVAC business requires skill and the right set of tools. One of these is making sure you have a branded custom website that is user-friendly and search engine-optimized. The best HVAC site is effective at driving leads and website visitors, therefore increasing potential customers for your HVAC business.
A homeowner or building owner used to ask friends for referrals or look for a contractor in the phone book. These days, it is much more common for someone to turn to the internet for reviews, recommendations, and a great HVAC website presence.
If you’re looking for some HVAC business websites for inspiration, look at the following websites of HVAC companies that have a solid presence online.
The 15 Best HVAC Websites
The best HVAC sites bring in loads of website visitors through local services offered and their marketing strategy. If you are creating a new website for the first time, or your HVAC marketing strategy is leading you to the next redesign, consider visiting the following sites for a better understanding of what quality and clear communication looks like.
1. ACS
When it comes to the best HVAC websites, ACS is a clear leader. On the homepage, you will notice a warm picture of a family giving the company a thumbs up to indicate they trust the company to help them with their heating and cooling needs.
The ACS website immediately offers useful information, easy-to-use contact forms, and simple navigation. Visitors can use the site to get helpful details about their services or to schedule a much-needed repair. Combined, these features help customers and leads gain trust in the company.
2. Ehlers Heating & Air Conditioning
This site is an example of quality HVAC website design because of many features. Emergency services offered by the company are displayed on the homepage. The details are easy to read and clear for urgent services needed. There is a large header that offers information that is needed on the fly.
In addition, you can find their number displayed in the upper right-hand corner of the homepage. This makes it easy for you to get in touch with them when home services are needed. Moreover, there is a header below this with tabs for you to select from. They include items such as services and resources, giving details most potential customers are looking for from the beginning.
3. B&J Refrigeration
When looking at the B&J Refrigeration site, the strong elements instantly strike you, especially the clear, easy-to-read text. The homepage also features a video with testimonials to encourage trust in the company and its brand.
You can also quickly find appointment and contact details on the homepage. Site visitors can navigate between sections clearly labeled “commercial,” “maintenance,” and “residential,” so they can easily determine what type of HVAC service they need. Giving all this information in an easy-to-use format is a great way to establish trust with your potential clients.
4. Air America AC
When you visit the Air America AC website, you can immediately tell which home services they offer. This HVAC website design is a good example to follow for their use of bold colors in a patriotic theme as well.
Visitors will appreciate the website’s smooth navigation and highly visible, easy-to-use buttons. The site offers lots of promotions in addition to live chats, giving them a strong online identity as well as a solid customer base on which to build their business. All these features combine to put it on our list of best HVAC websites.
5. NRG Heating & Air Conditioning
This HVAC website has a clear web design that uses an eye-catching red, white, and blue color scheme. There is an easy-to-navigate drop-down menu to make it simple for you to see the services they offer. Key contact details, as well as areas NRG Heating & Air Conditioning provides services to, can be found on their homepage as well.
One key difference in their website is the videos of employees talking with web visitors. This creates a website that is engaging and drives traffic. Partners are listed for financing options so customers can cover the cost of their HVAC services.
6. Skylake Heating & Air
When it comes to the best HVAC websites as examples, Skylake Heating & Air is a leader in the market. Their landing page is uncluttered and clean, making it easy to read. This heating and cooling company has an easy-to-navigate menu with call-to-action or CTA buttons that are simple to find. You can easily request estimates or services right from their homepage.
This is one of the qualities that makes the site part of our list. In addition, their search engine optimization strategies are fueled by current blog posts that are full of useful information.
7. Arctic Air
Immediately upon landing on Arctic Air’s webpage, you get the feeling their site can keep you cool, which is an important factor in California. You can easily schedule a service with their CTA prominently displayed. There is a web widget for visitors to call, chat, or leave a review. This makes it easy for customers to get the services they need.
Eye-catching pictures and information about their services are displayed clearly on their web pages. Visitors can easily see the awards the business has received for their work as well. There is also an interactive map on the site that shows local customer reviews as well as special offers and contact details.
8. Western Heating & Air
The Western Heating & Air site has a strong home page with a touching video that showcases the values of honesty, integrity, and hard work. The front page makes it simple to book an appointment for services online as well as get estimates on services and repairs. Their ‘book now’ is a clear CTA that drives leads for their company.
There are also buttons at the bottom of the page to connect you with their social media and help you stay in touch with technicians and other support staff if needed.
9. Medley Heating & Air Conditioning
If you are looking for a website that is a prime example of easy-to-access pricing, testimonials, and contact forms, Medley Heating & Air Conditioning is that website. This heating and cooling website has a header featuring easy-to-read CTAs, estimate requests, and service requests. You can also easily access their financing options and customer reviews. They have a very strong online presence and proudly display their 900 Google reviews and a five-star rating in the header with links to the reviews.
They keep information organized by putting each service on its page, such as geothermal heat pumps and radiant floor heating. They display blog posts that are current and informative as well as the area the company provides HVAC services for.
10. Penguin Air, Plumbing & Electrical
Another HVAC website making our top site list is Penguin Air, Plumbing & Electrical. Their site invokes a warm feeling instantly when you see a family on their homepage in contrast to their purple and green color scheme. Their contact form is prominently displayed, encouraging you to request an appointment. You can also start a chat or schedule your service online.
Their site is easy to navigate and displays their services. Their HVAC company leads the way in up-front pricing, select systems, lifetime warranties, and emergency services 24/7. They also display their public servant and veteran discounts as well as their charitable contributions to the community.
11. DRX Air Duct
When you visit the DRX Air Duct website, you will immediately notice its strong brand presence. They continue branding with their truck wraps, top images, and color scheme of their website. This makes it possible for potential clients to recognize their company easily and for their business to start to establish trust with their customer base.
The homepage showcases authority with links to their social media pages, unique images, and video content. The page also points out that the company accepts many forms of payment, including Bitcoin, to help the company appeal to customers.
The overall design of the page is easy to navigate, with clear images that lead you to pages full of information specific to your needs. The site is an example of a professional website that brings in traffic.
12. Einstein Air Conditioning
The name of this company starts to build trust. We all know and recognize the name ‘Einstein,’ and their website capitalizes on this. Their truck wrap and logo are Einstein-like and may put customers immediately at ease. This kind of brand recognition can help expand an HVAC business’ customer base.
Their site also uses digital marketing and video to add a personalized touch to their company website. Potential customers can visit their site to get their contact information and to read customer reviews. Any new website in the HVAC industry could strive to create a site that is like the Einstein Air Conditioning website.
13. Total Comfort Cooling & Heating
If you are looking for an example of a modern website that is clean and efficient in design, then look no further than Total Comfort Cooling & Heating. Their site has color schemes that work with their brand’s color scheme. In addition, their site is the best HVAC website because of the user experience it provides.
A link at the top-right corner of the homepage lets site visitors register for an account and get a free quote. This marketing strategy can help HVAC businesses get more leads and customers.
Prospective clients immediately notice the ‘Approved Installer’ badge at the top of the page from Service Finance. This helps create a large supply of leads for the company. It also helps encourage trust in Total Comfort Cooling & Heating and the services provided by the company.
There are logos from different HVAC brands, providing their clients with ideas of potential solutions for their HVAC problems. This goes a long way in helping them get in touch with quality HVAC contractors in their service area.
14. Mission Critical Comfort Solutions
Mission Critical Comfort Solutions provides a site that shows you how personalization can create a successful website. On their homepage, you will find a professional picture of the staff, allowing visitors to put a face and a name to the voice they may speak with on the other side of the phone line. The site also features a video that provides company details and extends a personalized touch to encourage potential clients to act.
The homepage features a strong CTA button, encouraging visitors to request a quote, which is very straightforward. In addition, they have a well-designed navigation menu to give their visitors the details needed to set up services with their business.
15. Woolace and Johnson
Another example of a quality website is Woolace and Johnson. Many consider it one of the best websites you can visit. You see the truck wrap right from the start, establishing brand authority. Going through the rest of the homepage will give you social proof as well as details of the company’s offered services so you know what you are working with.
Woolace and Johnson also use a widget to connect you to reviews from third parties and encourage visitor action.
Another thing the company has done right is place their phone number in the upper-right-hand corner of the homepage so that it is easy to find. The font color of the number complements their brand while simultaneously standing out. This helps those who are looking to schedule a consultation not to be delayed while searching for a phone number.
