Every business will want to offer discounts at some point. But you need to know how to write a discount offer to get the best possible results. Learn everything there is to know about writing these offers, from the text itself to how to send them and when to do so.
We have also included examples that you can use for inspiration to write discount offers.
How to write a discount offer message
You have multiple choices regarding how you send your discount offer message, but SMS messages are the best choice. This lets you take advantage of text messages’ 98% open rate. You also get to take advantage of the fact that customers prefer to be contacted over text.
While sending the discounts over text is the most effective option, it is not the only one. Emails are also a great choice. They also have the advantage of being longer. This means that how to write a discount offer email can include more details on the offer and extra elements, like multiple images.
Of course, you can also send a discount offer message via any communication method with the customer. That includes snail mail and instant messaging applications. You may also want to offer discounts on your website when someone indicates exit intent. That being said, it’s best to always use those as a supplement for SMS marketing, not a replacement.